Top 5 Sports Apps Performance in Oceania Q4 2022

The fourth quarter of 2022 saw significant activity and varied performance trends among the top 5 sports apps in Oceania. Here’s a detailed look at their weekly downloads, revenue, and active user metrics.

Kayo Sports experienced fluctuations in both revenue and downloads. Weekly revenue peaked at approximately $531K in mid-October, followed by a gradual decline to around $338K by the end of December. Downloads saw a high of 42K during the week of October 17, tapering off to 17.7K by the end of the quarter. Active users remained relatively stable, averaging around 320K throughout the quarter.

Optus Sport had an interesting revenue trajectory, peaking at $182K in early October and ending the year at a similar level of $145K. Downloads showed a notable increase during the last week of December, reaching 8.3K. Active users also saw a significant spike in the final week of the year, climbing to 58.6K from a low of 13.3K in late November.

NBA: Live Games & Scores demonstrated a strong revenue performance, particularly in late October with a peak of $210K. Weekly downloads were highest in mid-October at 16K, with active users also peaking around the same time at 208K. The app maintained a consistent active user base of around 186K through most of December.

UFC saw significant revenue peaks, particularly in mid-November at $259K. Downloads were relatively modest, with a peak of 5.6K in early November. Active users increased to a high of 8.6K in mid-November before declining to around 4.9K by the end of December.

Sky Sport Now also showed a strong revenue performance, peaking at $57K in late November. Downloads peaked at 10.9K in the same period. Despite these peaks, active user data was not available for this app.

These insights highlight the dynamic nature of sports app engagement in Oceania throughout Q4 2022. For more detailed data and analysis, visit Sensor Tower.